There are many ways for online publishing authors to engage readers and build a following through a Facebook Author Page
Facebook is another great way to market yourself and your book by building upon your fan base. You can find out why here.
If you don’t already have a Facebook account, it can be set easily and quickly. But before you can set up a fan page (your Author Page), you must firstly have a personal one. Facebook has a how-to section which can guide you through setting up your online publishing Author Page.
So what makes a fab Facebook presence and how do you get the most out of it?
Well, it sounds like a total given, but it all comes down to some good old simple, snappy content, and an attractive appearance. There’s also some very simple ways to create extra ‘buzz’ – more on that later. So let’s examine what can go into your page.
Websites & blogs belong together – an up to date, vibrant blog can do wonders for your online publishing presence
A blog is an essential aspect of your website – some might even say it’s more important than the website itself. Readers like to browse an author’s blog for exciting and interesting news, and if it’s kept up to date, they will want to come back. This can create a band of regular, loyal readers, which is fantastic for driving forward your online publishing sales.
So what makes an article interesting?
Well, just imagine all the things you want to know about your favourite author. You might want to know about their craft, writing process, where they get their ideas, etcetera. You might also like to know about competitions, free promotions and upcoming novels.
On my blog I recently posted ten of the most common questions I receive about my own mystery thriller debut, Alex. I also posted some Reading Continue reading
(Already know why an author website is important? You can go straight to my article How to Get the Most Out of Your Author Website here)
If you’re someone who isn’t particularly savvy with technology, you might be thinking: can’t I just skip this online publishing step? Why do I need one?
And who can blame you? I was in the same boat, too – visiting a website is one thing, but creating one is another.
An author website can be an absolute must if you’re serious about online publishing
However, having a website is the norm these days. No denying that. And I would say it’s an absolute must for every author – especially indie authors. Think of your own buying experiences and consider this example:
Let’s say you’ve heard about a new e-reader made by the Great E-Reader Company. Your friend tells you it’s a great price, has a great battery life, crystal clear screen, and so on. This thing sounds like the business! But you want to know more about this company. Except when you try to find their website, there isn’t one…
(Has a faint alarm bell gone off?) You find that every other e-reader manufacturer has a website…but the Great E-Reader Company doesn’t for some reason.
This would personally Continue reading