How to Get the Most Out of Your Author Blog When Self-Publishing

Every self-publishing author can benefit greatly from having their own engaging blog

Every self-publishing author can benefit greatly from having their own engaging blog

A blog is an essential part of your website. Unlike when you post content on your website, blogs can have a much more engaging and navigational feel, and since they’re designed to please the eye with a clean, organised layout, you don’t have to worry about tidying it up like your website.

Most blogging platforms such as Tumblr (note: this is more of a photo-based platform and not so good for text-based blogging), WordPress and Blogger, do so for free, too – so there’s no reason to not have one.

Blogging is a great way to keep your readers up to speed with your work and self-publishing journey, and platforms offered by WordPress are great as they Continue reading

Why You Need an Author Blog When Online Publishing

Websites & blogs belong together – an up to date, vibrant blog can do wonders for your online publishing presence

Websites & blogs belong together – an up to date, vibrant blog can do wonders for your online publishing presence

A blog is an essential aspect of your website – some might even say it’s more important than the website itself. Readers like to browse an author’s blog for exciting and interesting news, and if it’s kept up to date, they will want to come back. This can create a band of regular, loyal readers, which is fantastic for driving forward your online publishing sales.

So what makes an article interesting?

Well, just imagine all the things you want to know about your favourite author. You might want to know about their craft, writing process, where they get their ideas, etcetera. You might also like to know about competitions, free promotions and upcoming novels.

On my blog I recently posted ten of the most common questions I receive about my own mystery thriller debut, Alex. I also posted some Reading Continue reading